Lawrence Associates is a professional services firm that supports our business partners, including Microsoft, helping teams close enterprise agreements, prove the business value of proposed solutions, and develop Sales/Technical readiness and more.

Our integrated practice areas leverage our extensive experience working side by side with field sales, services, partners and marketing teams with their efforts to help customers realize the true value of consuming technology solutions. We rely on our intimate knowledge of what, how, and why customers make purchasing decisions to develop targeted training, marketing collateral, business value assessments and sales enablement solutions.

Our integrated practice areas include Business Value IT Strategy Consulting and Enterprise Sales Readiness/Training.